Transforming automotive retail

Supporting our dealer, repairer, rental company and manufacturer clients as they move to the new model of automotive retail. Together, we co-create the tools that let them digitalise their businesses, streamline customer journeys and simplify processes for greater productivity and profitability.
01 / OUR ORIGINS

The story of a conviction

As a former dealership director, I noticed in the early 2010s that my sales teams were spending more and more time entering information on computers, and were unwillingly neglecting customer relationships and test drives.

Trade-in calculations were laborious, customers doubted the transparency of offers and kept on doing “the rounds of the showrooms” to find the best price. Based on this observation, we worked on a fairer trade-in calculation algorithm, a real revolution at the time, as it took real-time market value into account.

We then developed more tools to digitalise processes across every business vertical, finally arriving at a complete, modular platform that improves customer and user journeys and avoids re-entry.

Xavier CotelleFounder of bee2link
02 / ABOUT US

Our brand story

We founded bee2link in 2012, then progressively acquired and created several complementary brands that have helped broaden our portfolio of products and services.
bee2link — Brand switcher
03 / OUR TEAMS

Talent driving innovation

Our triple expertise in automotive, digital and business enables us to help our clients optimise their sales organisation with high-performing, profitable tools.

04 / INTERNATIONAL PRESENCE

Global expertise

Our localised solutions meet the specific needs and requirements of each country, with dedicated support.

Choose a region
  • France
  • Monaco
  • Switzerland
  • Belgium
  • Luxembourg
  • Netherlands
  • Italy
  • Spain
  • Poland
  • United Arab Emirates
  • Turkey
  • Morocco
  • Algeria
  • Tunisia
  • Mali
  • Senegal
  • Guinea-Conakry
  • Burkina Faso
  • Côte d'Ivoire
  • Ghana
  • Togo
  • Benin
  • Liberia
  • Nigeria
  • Cameroon
  • Gabon
  • DRC
  • Madagascar
  • Réunion
  • Mayotte
05 / KPIs

Unlock a wealth of business opportunities

+19%
in lead generation
+18%
in trade-in rate
+16%
in new and used vehicle sales
+5%
in new and used vehicle add-on sales
+15%
in used vehicle gross margin
*Results observed between 01/01/2023 and 31/12/2023
06 / OUR CLIENTS

They trust us

07 / A VISION AND RESULTS

Building the future of automotive distribution

Our vision

Because we believe in the Future of vehicle distribution (cars, two-wheelers, heavy goods vehicles, etc.). A Future where everything becomes possible again. On new foundations. Distribution and consumption patterns are changing very rapidly, and expectations are high.

Preparing for this now and anticipating future developments allows us to maintain our status as experts.

Why does it work?

We innovate in cooperation with our clients and anticipate their needs to perfect the development of their own digital ecosystem. Our triple expertise in Automotive, Digital and Business Management allows us to understand, analyse and anticipate the new challenges of automotive distribution.

We already have the trust and support of leading manufacturers and dealers who want to deliver the best customer and user experience.

08 / OUR VALUES

The bee2link group spirit

At bee2link group, our ambition is built on a shared vision: One Company, One Platform, Scale Faster. A single team, a unified platform and a drive to innovate faster to create ever more value for our clients. This ambition comes to life through five shared values that guide our decisions, our behaviour and the way we work, every day.

We succeed together

At bee2link group, we believe in the power of the collective. By sharing our expertise and working as one team, we build solutions that are more consistent, more effective and more useful to our clients.

Join us

Want to join a fast-growing group?
Check out our current job openings

News from bee2link group

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bee2link group launches OpenHive, the marketplace that connects partners and distribution networks to improve productivity and create new revenue streams.

bee2link group, the French leader in SaaS platforms for automotive distribution, announces the launch of OpenHive

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The international growth of bee2link group is accelerating with the establishment of its Italian subsidiary.

bee2link group announces the creation of its subsidiary bee2link group Italia

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bee2link group is accelerating its international expansion with the launch of its subsidiary, bee2link group Ibérica.

bee2link group announces the creation of its new subsidiary: bee2link group Ibérica

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bee2link group strategically acquires the startup Carviz to revolutionize vehicle inspection through AI.

bee2link group acquires start-up Carviz.

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bee2link group moves into the two-wheeler market with OpenFlex, a digital platform for business users in this sector

bee2link extends OpenFlex to the two-wheeler market with a comprehensive solution for used vehicle buying/selling journeys.

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bee2link group signs an exclusive partnership agreement with Hyundai Motor France as part of its Hyundai Promise used car label

Discover OpenFlex, the exclusive solution from bee2link in partnership with Hyundai Motor France to optimize your used vehicle business.

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